1 thought on “Valentine's Day couple theme event planning 5 articles 2022 2022”

  1. Valentine's Day is a typical Western Valentine's Day, but in recent years, it has become a festival that Chinese young people are looking forward to every year. Do you look forward to Various activities of Valentine's Day? Let me share with you the theme event planning of Valentine's Day. 5 Article 2022, I hope to help everyone, welcome to read!

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    2022 Valentine's Day to send boyfriends? Planning of the theme activities of the festival couple 1
    The marketing theme: true love is priceless, roses are affectionate
    In Valentine's Day, the main consumer groups are lovers in love, married couples, and elderly in gold and silver marriage Husbands and wives, among these people, each other's feelings are very good. In this two -person holiday, sending roses to each other is a good way to show love.
    The main product: Rose
    Roses symbolize love and sincere and pure love. People use it as a token of love, the first choice for love in the world.
    1. The value and meaning of the product itself
    Chong rose represents enthusiastic true love; yellow roses represent treasure blessings and jealousy; purple roses represent romantic true love and precious and unique; white roses represent pure naive; black roses represent gentleness Sincerely; orange -red roses friendship and youthful beauty; blue roses represent goodness and kindness. Single blue demon Ji Hua language: Shoushou is a promise of double -branched blue demon Ji Hua language: encounter is a kind of fate. My deepest love, hoping to remember our beautiful love story forever.
    1 rose represents -I only have you in my heart; 2 roses represent -this world is only two of me; 3 roses represent you -I love you; 4 roses represent -to death; 5 Duo Rose Representative -I sincerely appreciate; 6 roses represent -respectively, each other, mutual love and mutual forgiveness; 7 roses represent -first love; 8 roses represent -thank you for your care and encouragement; You have a lifetime; 10 roses represent -all ten beauty and impeccable attacks; 11 roses represent — only one lifetime loves you; 12 roses represent -the increasing love for you; 13 roses -you are my secret love person ; 14 roses representatives -proud; 15 roses represent -the full moon night; 16 roses represent -worship under your pomegranate skirt; 17 roses represent -you are my wife; 18 roses represent-- I wish you youthful beauty forever; 19 roses represent -patience and expectations; 20 roses represent -I am a sincere heart; 21 roses represent -sincere love; 22 roses representatives -wish you good luck, good luck, good luck, good luck, good luck. ; 25 roses representatives -please love me too; 27 roses represent -wife ~ I love you; 30 roses represent -fall in love with you is my glory; 37 roses representatives - You; 40 roses represent -the love that is not dead; 47 roses represent -you are mine; 50 roses represent -99 roses represent —— 100 % love; 101 roses represent -favorite; 108 roses represent -proposal; 144 roses represent -love you life; 365 roses -missing you every day; 999 roses - —The daily; 1001 roses -until forever; 1314 roses represent — love you for a lifetime.
    2. Product packaging
    has many ways to pack a bunch of roses, but if it is for Valentine's Day, you can use special packaging to make surprises.
    (1) Traditional paper packaging, color and flowers need to choose matching, which is more traditional, but the overall effect is difficult to cause huge surprises without contrasts.
    (2) Transparent plastic paper looks natural, but the color is relatively monotonous 3. Use ribbon -shaped packaging, and the stabbing part is decorated with some paper.
    (3) Packed with large leaves of plants, put it up one by one, wrapped outside the flower. This is healthy, although there are not too many colors, but naturally the color reflects the peacefulness.
    Price strategy:
    The pricing factors affecting the product can be divided into:
    1. The pricing target is mainly to make the current profit and market share.
    . Product costs reduce product costs as much as possible to achieve profit.
    3. Market demand In the plan, market demand is the most important, because in an important festival such as Valentine's Day, roses are commonly required by couples. Different colors and different meanings of roses are priced separately. For example, in some large supermarkets, on the morning of Valentine's Day, a "blue demon girl" can be sold to 100 yuan or even 150 yuan, and buyers do not account for a few.
    4. Products and prices of competitors.
    5. Government policy and regulations.
    Publicity strategy:
    Publicity methods:
    1. Set up billboards. In places with large people, the main traffic of the city, squares, billboards, billboards are eye -catching, the content must be romantic, the content must be romantic It can instigate people's hearts, cause resonance, and allow people to feel the atmosphere of Valentine's Day as soon as they see advertisements. They have the urge to buy flowers.
    2. Printing leaflets, in some places with more young people, such as university town, office buildings, etc., distributing leaflets, promoting Valentine's Day to send roses, true love is valuable, roses are affectionate.
    3. Propaganda through the network, young people are currently familiar with the Internet. Basically, more than 90%of people will access the Internet through computers or mobile phones every day. All the networks are a good way. Through the QQ group, Weibo, these more popular things that young people like to promote, can receive good results.
    Sales strategy:
    The main sales can be divided into three sales methods for online pre -sales, offline physical store sales, and street -based sales.
    1. Booking and selling online online: It is mainly pre -sale on the websites of major forums, social networking sites, and other people. The atmosphere, the efforts of the entry, discuss the topic of love in order to make people place orders immediately for pre -sale.
    2. Offline physical store sales: In the days before and after Valentine's Day, in the store, do full advertisements outside the store to create an atmosphere. You can do some promotional activities and gift gifts. Store sales are the main sales methods. You can engage in some promotional activities, buy flowers to send couples with gifts, and at the same time, you can hold interactive activities to allow couples to participate in together. After completing the event, you will get special gifts presented by the store.
    3. Street mobile sales: Through the psychological analysis of people, from the psychology, show off psychology, compare psychology, face psychology, find the market, obtain premium, and achieve sales. Following these psychology, it can stimulate consumers' purchase behavior and increase sales.
    This budget:
    The decoration of the store in the store: replace some old accessories, there is a red carpet from the door of the store, the store decoration is prominent than the shop, which attracts passers -by to enter the store's desire to enter the store. About 2000 yuan.
    Id advertising expenses: 300 yuan for a banner, about 800 yuan for 10,000 leaflets, about 5 nearby exhibition boards, about 500 yuan, totaling 3600 yuan.
    Summary:
    The service should be provided according to the needs of the buyer, such as: distributing home, sending flowers and sending surprises, in circulation, timely services such as timely and accurate location. During the sales process, the leakage is checked, the error correction, and the addition of the strategy of promoting roses in time. rn 情人节情侣主题活动策划2 rn 一、服装店活动主题rn 相濡以沫,最爱2.14rn 二、服装店活动时间rn 报名时间:2月1 Day-February 5th
    Activity time: February 6th-February 14
    . The main purpose of clothing store planning
    1, 2.14 to distinguish Valentine's Day To the organization of the event, the love between husband and wife.
    2. The theme of the entire planning focuses on "emotion, love, family" to achieve the integration of activities and clothing marketing activities.
    . Event content
    1. Most of the love, favorite 2.14- "I and my lover" large -scale solicitation event (February 6 -February 17) Zhang's photo photo? Remember the promise you made when you faced with friends and relatives? X "I and my lover" large -scale solicitation activity kicked off. From now on, the earliest wedding photos, the earliest wedding promises ... After the end, according to the photos of the photo, the marriage time is scheduled sooner or later.
    The earliest wedding photos, each of the owners of each photo reward X's exquisite gifts of 200 yuan;
    The earliest wedding promises, each promised master reward X's exquisite gifts of 200 yuan.
    photos (after the collection is completed, make a display rack, the original manuscript will be returned to me)/promise shall be handwritten by the customer, signature, and the display of the exhibition frame is displayed on the site of ZTE Square.
    The person in charge: x
    2. Xiangya Yimo, favorite 2.14 -X large -scale literary performance, wonderful live event.
    -February 6th -7th, x square wedding show;
    -February 9th to 14th, X square wedding show;
    Xiangyu Yimo, the favorite of 2.14 — 10,000 thousand paper cranes
    X's thousands of paper cranes on pedestrian streets welcome 2.14 sections. In the early stage, X employees can be stacked by themselves. The materials used by the company are reimbursed. Crane paper and pens, customers can fold thousands of paper cranes under the guidance of
    , expressed their prayers for love and happy life, and finally hung on the pedestrian street -ZTE Square.
    The notice began on the afternoon of February 9th, requiring pedestrian street employees to fold thousands of paper cranes first,
    The person in charge: x

    The interested persons can register at the X general service station, general service station, and city service desk;
    It stage: Date stage
    February 11, hold a large -scale folk conference on X. The company personnel will make the list of applicants.
    It person in charge: x
    6. Most of the love, favorite 2.14-what to give me a lover for me!
    February 3rd to February 11th, buy 100 yuan at X, Send a special discount card in the Weifang Flower Shop -Zhi orchid House. A total of 1,000 sheets, until the delivery, and enjoy the special planning services for free flowers to home.
    It person in charge: x
    7. Most of each other, favorite 2.14 -husband and wife loving competition event (19:00 on February 14th)
    Holding: Published through the media in advance, invite 10 customers to participate in the love of husband and wife loving, compare tacit understanding, more talent, and craftsmanship.
    If invitation to jewelry and dressing products to improve the title sponsorship, as well as event gifts, background versions, performances, jewelry category
    Valentine's festival couple theme event planning 3
    nIn the "Valentine's Day" opportunity to launch activities such as special preferential on -site theme shows for different people, to achieve the purpose of increasing brand awareness, establishing corporate image, and promoting jewelry sales.
    Activity theme:
    The fate of "Gold", X companionship
    Activity time: February 14, 2020
    Comoto event location: X Mall Trading Store X Golden Store counter r r r r r r r r r
    Activity content:
    . Promotional activity
    Time: February 13th to February 14th
    1. Bride special
    cooperation with X wedding photography store, for the upcoming Wedding ladies launch discount sets, such as buying "three gold" jewelry at X Golden Store, you can give an X wedding photo coupon (guarantee minimum discount). If you take wedding photos in X A discount coupon attract customers and achieve customer resource sharing in this way.
    2. Sending roses or sterling silver jewelry
    The purchase of 1999 yuan during the event, a pair of sterling silver jewelry or roses can be received.
    Remarks: The staff of the X shop is required to register. Roses need to be contacted in advance.
    3. Free card
    The customers who come to X Golden Store on the day of Valentine's Day can handle membership cards for free and enjoy the corresponding discounts. (Purchase diamonds on the same day can be 6-7 % off)
    . Parent -child plan
    Preshing for children's favorite plush toys in the children's silver jewelry area. 200 yuan, plus 1 yuan to get.
    . On-site activities
    : February 13th-February 14th
    1. Gold underwear show
    Show in the mall. (Waiting for the approval of the shopping mall)
    2. Human body painting
    The design of the human body painting shape by an advertising company, which needs to be in line with Valentine's Day theme and X Gold Store image.
    . Interactive program
    The on -site interactive program by the Eye Eye of the Advertising Company, you can design fresh mini -games to attract customers. Essence
    4. The "Love language" wall
    In a few blackboards and paste stickers to arrange a beautiful Valentine's Day background on the blackboard. on the black board.
    The event site layout:
    1 1. The showcase is decorated with romantic fantasy gauze, hanging high -end romantic balls and ribbons.
    2. Put a heart -shaped happiness door in front of the booth and let the guests feel a warm atmosphere as soon as they enter.
    3. High sound quality small speakers, no space, the sound is shocking.
    Budget:
    I Happiness Gate: 100 yuan/piece x = 200 yuan
    Magic colored gauze: 25 yuan/meter (calculated according to actual size)
    Romantic ball: 35 yuan: 35 yuan /One (calculated according to the actual quantity)
    Ribbon: 15 yuan/piece (according to the actual quantity)
    Activity publicity:
    . SMS platform. SMS will be sent from February 5th, with the frequency of one daily. The content is focused on each other. The event trailer is sent to the target group by dense SMS.
    . Sending a publicity page. The contents contained in the leaflet include: X Golden Store Valentine's Day discounts, gold underwear display that day, and on -site award -winning interaction. From February 5th, he has distributed leaflets in major shopping malls and large people.
    three, network publicity. Post related information on free websites such as X.
    4. Media participation. On the day of the event, a media reporter with a large subscription volume was invited to write a press release to expand the popularity and influence of the event.
    Pre -preparation:
    . Gold underwear show. After the mall approval, contact the headquarters to apply for props and contact an advertising company to make an appointment for models.
    . Determine the preferential items. After updating the goods, the specific content of the Valentine's Day discount, the specific content of the cooperative merchant's discounts, etc.
    . Advertising companies submit interactive programs and hosting processes. Negotiate with the advertising company to determine the program process and time arrangement on the day of the event. (Requires the promotion of the X brand in the interactive program. If the host introduces the history of X, the audience is required to answer, and the respondent can get a small gift.)
    4. Small gifts. Packaging such as envelope or gift boxes, it is recommended that interior cooperative merchant coupons, X coupons or membership cards, small gifts, etc. (Small gifts need to be ordered from the Internet)
    . Write the publication of the publication and submit it to the printing factory. After the activity content and preferential measures are determined, write advertising copy and submit production.
    6. Preparation of props. In addition to the audio and other equipment provided by advertising companies, the company needs to prepare: blackboard, sticky stickers, colorful pens, gift boxes, roses, cameras, registered books, etc.
    7. The ticket to the on -site raffle should be printed in advance.
    8. Safety issues. The selection of clerks from X Golden Store is mainly responsible for the safety of gold jewelry, and it needs to be assisted by the security of the mall.
    Estimation of activity effects:
    . Increase brand awareness. Through programs such as gold underwear shows, the popularity and reputation of "X Golden Store" in X will allow the public to fully understand the long history and superb skills of the X gold shop, and lay a solid foundation for future promotion.
    . Establish alliance with cooperative merchants. Wedding photography related to jewelry gold will establish a good cooperative relationship with X Golden Store through this event to create a win -win situation for long -term shared customer resources.
    . Promoting sales. Through preferential activities and free cards, a group of customers can be attracted, and a member recommendation system can be established. If friends come to buy jewelry, friends and I can get certain rewards. Promote the overall sales of gold jewelry with a variety of marketing models.
    Valentine's festival couple theme event planning 4
    . The theme of the event theme: The theme of this event is to highlight: Lan Moxuan Literature Society is not just a literary and artistic group, but more importantly to indicate to indicate : To a certain extent, Lan Moxuan Literature Society is the common home of all people who like to literature and art. Here, love is in Lan Moxuan, loves us to grow, and love lets our dreams gather together, pour hope, let go of dreams, and voyage together.
    . The purpose of the activity: Internal: contact members, social affairs, and readers, etc., enhance emotional communication, promote the development of literature and art; Image, expand influence and increase popularity.
    . Activity time: February 14th, 20x
    4. Activity theme: Love in Lan Moxuan.
    5. Theme elements: song gala, guest singing, love poetry recitation, true love confession, game entertainment, etc.
    6. Activity location: Lan Moxuan Literature Society YY Channel: x
    Seven, event expectation goals:
    Target 1: Increase the feelings between members, social affairs, and readers through activities Communication; enhance the enthusiasm of literary enthusiasts and work.
    Target 2: Through activities, establish the excellent image of Lan Moxuan Literature Society, and develop the literary status of Lan Moxuan Literature Society.
    Target 3: Through activities, expand the positive influence of Lan Moxuan Literature Society and enhance the popularity of Lan Moxuan Literature Society.
    , work arrangement:
    (1) Moderator: Clivia, Lanxin
    (2) Live field control: Before drinking flowers
    (3) Subtitles: Qian Nian
    (4) reception: Su Mo et al.
    (5) Participants: special guests, ordinary tourists, members, social affairs, readers, etc.
    Nine. Specific arrangements of the night of the event:
    (1) 19:30: The host is in place, and the field control is responsible for music. 19:55: The host announced that the event entered the countdown. The field control was responsible for the music (the song was mainly intensely urgent) subtitles.
    (3) 20:00: The host announced the official start and read the opening word.
    (4) 20:10; players who cannot be present at the scene (the host reports the guest's name and cannot play the audio audio after the audience is reported).
    (5) 20:15: The official start of the event is sung by the social affairs.
    (6) If there are special singers in the process of social dance, the reception and field control should be done for emergency treatment. In principle, the social singing is politely cut off, and the special singer welcomes it. Sing.
    (7) 21:00: On -site true confession activities (the host pays attention to randomly exerting sensation, "Wedding" or "Wedding to Me" such as "Wedding". And the confessor is good)
    (8) 21:20: Make music poems recitation.
    (9) The host and field control do the role of inciting the atmosphere of the scene, and can perform the game appropriately to activate the atmosphere of the scene.
    (10) All activity staff and singing social affairs are rehearsed on the afternoon of the event. In the event, YY must maintain the online state, communicate and adjust in time, and adjust the order of the event column.
    (11) 22:00: The climax of the event and the continuation of the event.
    The person in charge of event planning: Clivia, Lan Xin, before drinking flowers and others.
    11. In addition, Lan Moxuan Literature Society recruits YY staff members: reception, subtitle group, field control, resident singer and other YY staff. Interested parties, please register to join; : X
    The twelve, the failed planning of this event will be changed in time after the actual work is unfolded.
    3. The final interpretation of this event belongs to the Lan Moxuan Literature Society.
    Valentine's festival couple theme activities 5
    The activity theme: Holding hands x auspicious accompanying life
    Activity time: February 8th to February 14th
    Platinum:
    This consumption over 1500 yuan for 77 yuan diamonds;
    Cunge for 3,000 yuan to get 177 yuan diamonds;
    Chatin consumption over 4,500 yuan to get 277 yuan diamonds.
    This and so on.
    Silver jewelry:
    X silver jewelry 10 % off the audience.
    Diamond ornaments:
    S selection of a series of products, named "Hand in Hand Eternal" and prepare to get married souvenirs.
    1. Meet X- "Lifetime agreement"
    The people who purchase the "Eternity" series of diamond products can get a wedding gift worth 288 yuan from X Yinlou.
    2. Meet X- "Seven Years itch"
    The people who purchase the "Get Holding Eternal" diamond product, can get a gift from the 588 yuan wedding anniversary gift from the X silver building.
    3. You buy diamonds. I will get the gold
    The purchase of diamond products:
    The person who pays 2,000 yuan, send a red rope a thousand -foot gold transshipment bead bracelet. Weaving fees are also calculated;
    The person who pays 5,000 yuan, and two red ropes are sent with two -foot gold transshipment bead bracelet. Weaving fees separately;
    The person who pays 8,000 yuan or more, and send three red rope thousands of gold transshipment bead bracelets. Weaving costs separately.
    4. Special offer for x diamond
    On the day of Valentine's Day, two diamonds are selected and sold at 7.7 % off.
    Cope preparation:
    1. Store layout, pink heart -shaped arch in the store door.
    2. Gift customization, fits the commemorative wedding commemorative, and keep each other as the theme.
    3. Propaganda of the event: SMS can be issued in the early stage of the event. (The number of each store is about 20,000, and the two stores in Li County are together.)
    4. Network publicity: X network and other publicity.
    5, DM single publicity.

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